“brand loyalty”的概念、定义、翻译、参考文献-科学参考

单词	brand loyalty
释义	brand loyalty Encyclopedia 管理学品牌资产释 brand loyalty品牌忠诚顾客对品牌的忠诚度，是衡量顾客是否忠于品牌的一种方法。长期以来一直是市场营销领域的核心概念。
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科学参考收录了854744条科技类词条，基本涵盖了常见科技类参考文献及英语词汇的翻译，是科学学习和研究的有利工具。