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Purchase Motivation
释义
Purchase Motivation
Encyclopedia
管理学
消费者行为
释
Purchase Motivation
购买动机
驱动消费者发生购买活动的内部驱动力,源自人维持和延续生命的生理需求、追求积极情绪的心理需求,以及与社交、归属和成就等有关的社会需求。
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intermediate people's court
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intermediate range order
intermediate reducibility
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intermediate representation, IR
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