“organizational external communication”的概念、定义、翻译、参考文献-科学参考

单词	organizational external communication
释义	organizational external communication Encyclopedia 文学【组织传播研究】释 organizational external communication组织外传播组织为了达到组织与外部受众之间相互了解的确定目标而有计划地采用一切向外传播的沟通方式的总和，是组织与外部环境进行信息沟通的过程。
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