“gross rating point”的概念、定义、翻译、参考文献-科学参考

单词	gross rating point
释义	gross rating point Encyclopedia 理学传播效能释 gross rating point毛评点针对广告媒介计划，在特定时期内某一广告数次插播的电视收视率或广播收听率之和。又称总视听率。
随便看	William Nicholson William Nunn Lipscomb Jr. William O'Connell McGeehan William of Newburgh William of Ockham William of Sherwood William Oliver Bright William Ormond Mitchell William Paley William Parry Murphy William Patrick Deane William Penn William Pepperell Montague William Peter Blatty William Philip William Pierce Rogers William Pitt,the Elder William Pitt,the Younger William Poel William Ponty School William Ramsay William Randolph Hearst William Richard Tolbert William Robert Freudenburg William Robertson

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