“ELM模型”的概念、定义、翻译、参考文献-科学参考

单词	ELM模型
释义	ELM模型 Encyclopedia 管理学消费者选择规则释 Elaboration likelihood ModelELM模型着眼于探讨说服过程中个体态度的改变，后来作为一种说服模式被广泛应用于态度、社会传播和消费者行为的研究，是消费者信息处理中最有影响的理论模型。该模型于1986年由心理学家R.E.派蒂(R.E.Petty)和J.T卡乔鲍（J.T.Cacioppo）提出。该模型基于：态度指导决策和其他行为，而说服能够影响人对待事物的态度这一假设。
随便看	The Knowledge of E-Commerce Technology The Knowledge Old Man The Kreutzer Sonata the Kula Ring The Kunlun Column The Kunlun Slave the Kunshan Scholars Group for Imperial Examination the labour assumption The Labourer Sacred the lacquered woodware of Sui dynasty, Tang dynasty and the Five dynasties the Lacquerwares of Ming dynasties the lacquerwares of Qin and Han dynasties the lacquerwares of Qing dynasty the lacquerwares of Song dynasty the lacquerwares of the pre-Qin dynasty the lacquerwares of the Three Kingdoms, Wei, Jin and Northern and Southern dynasties the lacquerwares of Yuan dynasties The Lady Left Behind The Lady of May The Lady of Pleasure The Lady with the Dog The Lady’s Not for Burning The Lament for Jiangnan The Lamp Leading Out the Wrong Path the Lamp of Yuan Xiao Night

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